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Flagship engagement, Fixed fee

Your company is losing money. In 3-5 weeks, we will show you exactly where.

ProfitAudit 360 is a fixed-fee diagnostic that maps your entire cost structure using TDABC, builds a whale-curve profitability model, and delivers a margin-recovery roadmap. No hourly billing. No surprises.

FIG. · what week 3 looks like 14 product lines
peak +118% the bottom 3 lines bleed ~€1.2M 14 lines, ranked → cum. profit
1
Health Check Free, 12-15 min
2
ProfitAudit 360 3-5 weeks
3
Implementation Ongoing
4
CostCtrl Platform SaaS
3-5
Weeks from kickoff to roadmap
Latent
Margin typically uncovered
A fraction
of a Big-Four engagement cost
THE PROBLEM

What you cannot see is costing you money.

Hidden cross-subsidies

Profitable customers unknowingly finance unprofitable ones. In most companies, the Whale Curve shows a significant share of customers actively destroy value.

Allocation ≠ reality

Traditional volume-based cost allocation (revenue, headcount, square metres) distorts product and customer profitability, making every pricing decision unreliable.

Pricing without cost-to-serve

Prices are set without understanding the true cost of delivering to each customer. The result: margin leaks on your largest accounts go undetected.

Reports without answers

Finance teams produce profitability reports, but no one can explain where margin is leaking or what to do about it.

01 What you get

Six deliverables. One fixed fee. No surprises.

01
Cost-structure mapping

A complete map of your cost pools, resource groups and allocation drivers. We translate your general ledger into an activity-based architecture your team can read and challenge.

02
TDABC time equations

Process-level time equations that capture the real consumption of resources by product, customer and channel. The engine behind accurate unit costs.

03
Whale-curve profitability

A cumulative profitability curve that ranks every customer and product from most to least profitable. The single most revealing diagnostic in cost management.

04
Scenario simulation

What-if scenários for pricing changes, cost shifts and customer-mix decisions. See the P&L impact before you commit a single euro.

05
Live CostCtrl model

A working model deployed on CostCtrl that your finance team can update monthly. You own the model. We transfer the knowledge.

06
Margin-recovery roadmap

A prioritised action plan with specific interventions, expected margin impact, and a timeline. Not a deck. A roadmap your team can execute.

02 How it works

3-5 weeks. From data to decisions.

FIG. · The audit as a Gantt · weeks 1-3 kickoff to roadmap
WEEK 1 WEEK 2 WEEK 3 DATA MODEL INSIGHT intake · GL + trx cost-pool map build TDABC model whale + treemap scenarios team walkthrough read-out kickoff model lock roadmap delivered
Week 1
Discovery & data
  • Kickoff workshop with finance and operations
  • Collect financial and operational data
  • Map cost pools and resource groups
  • Validate activity drivers with your team
Week 2
Model & analysis
  • Build TDABC time equations
  • Run the profitability model in CostCtrl
  • Generate whale curve and customer-level P&L
  • Identify margin leaks and cross-subsidies
Week 3
Insight & handover
  • Present findings to leadership
  • Deliver scenario simulations
  • Train your team on the CostCtrl model
  • Hand over the margin-recovery roadmap
03 Scope & fee

One methodology. Three scopes. Always fixed fee.

Focus
Typical duration
2-3 weeks

One business unit or product line. Ideal for a first engagement or proof of concept.

  • Single BU cost-structure mapping
  • TDABC time equations
  • Whale curve for selected scope
  • Margin-recovery quick wins
Request a quote
Most chosen
360
Typical duration
3-5 weeks

Whole-company profitability map. The full ProfitAudit experience across all business units, customers and products.

  • Company-wide cost-structure mapping
  • Full TDABC model with time equations
  • Whale curve, heatmap & scenario engine
  • Live CostCtrl model & team training
  • Margin-recovery roadmap
Request a quote
Portfolio
Typical duration
Scoped per mandate

For PE funds and multi-site groups. We map profitability across portfolio companies or multiple geographies.

  • Cross-entity cost benchmarking
  • Portfolio-wide whale curve
  • Due-diligence cost model for add-ons
  • Consolidated margin-recovery roadmap
  • Board-ready reporting package
Request a quote

Detailed scope comparison

Feature Focus 360 Portfolio
Profitability gap quantification
Margin architecture mapping
Profit tree decomposition -
Whale Curve analysis
Multi-dimensional profitability -
Systems & data assessment -
Team competency review - -
Methodology & allocation review -
Forward-looking readiness -
Sector benchmarks - -
Implementation roadmap -
Executive workshop -
Typical delivery 2-3 wk 3-5 wk Scoped
Every engagement is scoped to your data. We present a single fixed-fee quote after a free scoping call, never billed by the hour.
04 Questions

Everything you need to know before the scoping call.

A general ledger export and transactional records (sales, orders, production logs). We work under NDA and can operate with anonymised data if required. No ERP access needed - a set of CSV or Excel files is enough.
No. A CostCtrl licence is included in every ProfitAudit engagement. You get a working model on the platform as part of the deliverables, with no additional licence cost during the project.
ProfitAudit 360 is designed for companies with EUR 5M to 500M in revenue, typically with 200 or more employees. We also work with PE funds running profitability diagnostics across portfolio companies of any size.
We are cost-engineering specialists, not a generalist firm staffing junior analysts. We deliver a working model in 3-5 weeks, not a slide deck in three months. Fixed fee, senior team, and you keep the model.
Because we do not start from zero. The transactional detail your ERP already produces gives us invoicing at line level; the time equations start from a library refined across 150+ cost models since 2010; and CostCtrl assembles the skeleton of the model in days, not months. The speed is not haste - it is the absence of unnecessary work.
Scope and price are closed in a free scoping call, once we have seen your data landscape. No open-ended day rates and no surprise phase two. If the scope changes mid-engagement, the conversation is with us, not with the invoice. And if the scoping call shows you do not need us, we tell you so - in writing.
We work with what you have. Every company's data has gaps. Our methodology is designed to deliver actionable insights even with imperfect data. We document assumptions transparently.
Typically 2-4 hours total: a kick-off call, one data walkthrough session, and the final readout. We do the heavy lifting.
No. ProfitAudit 360 is a management consulting engagement, not a financial audit. We do not issue opinions on financial statements. A financial audit answers "are the accounts correct?". This answers the question correct accounts cannot: "where exactly do we make and lose money?" A P&L can be impeccable and still hide loss-making customers, because indirect costs are spread by volume rather than charged to whoever causes them.
You receive a complete TDABC model inside CostCtrl, a margin-recovery roadmap, and clear next steps. You can continue independently, engage us for implementation, or do nothing - there is no lock-in. If you want the model live and recalculated nightly, CostCtrl implementation takes 4-8 weeks and includes certifying your team.
Absolutely. Our TDABC workshops run regularly and are a great way to experience the methodology before committing to an audit. Check the Events page.
Start the conversation

The scoping call is free. The insight is priceless.

Thirty minutes. We assess your data, scope the engagement, and give you a fixed-fee quote. No obligation.

Workshops20-21 Oct · Online, ZoomReserve a seat

Miguel Guimarães

Reviewed by

Miguel Guimarães

Founding Partner, Cost and Profitability Consulting

More than 150 Time-Driven ABC engagements across 11 sectors since 2010, working within the Kaplan and Anderson framework.

About the author →

Published

FAQ

Frequently Asked Questions

What is ProfitAudit 360?
ProfitAudit 360 is a fixed-fee, 3-week engagement that delivers a complete TDABC profitability model, a Whale Curve analysis, and an action roadmap. It is the fastest way to discover where a company truly makes and loses money.
How much does a profitability audit cost?
ProfitAudit 360 is offered in three fixed-fee tiers depending on scope and number of business units or product lines analysed. The tiers are Focus, 360 and Enterprise, each priced by proposal after a short scoping call.
How long does it take?
A ProfitAudit 360 engagement typically takes 2 to 6 weeks depending on tier, far faster than traditional ABC projects, because AI-assisted data ingestion and cost-pool classification accelerate model building.
M
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Most read
  1. 1Time Driven Activity Based Costing
  2. 2Cost-to-Serve Analysis
  3. 3The Whale Curve
  4. 4TDABC vs ABC
  5. 5Make-or-Buy and Relevant Costs
  6. 6Cost-Volume-Profit (CVP) and Break-Even Analysis
  7. 7Customer Profitability Analysis
  8. 8TDABC for Financial Services
  9. 9Methods & Frameworks: how we cost, defensibly
  10. 10How to calculate cost to serve, step by step